Guide · Marketing
How to Market a Listing: A Simple Checklist
By Shannon Ortega, Full Frame Media
Marketing a listing is easier when you have a plan. Use this checklist from preparation to follow-up.
Before the listing goes live
- Help the seller declutter and prepare. Our prep checklist can help.
- Schedule photos, video and any drone, floor plan or 3D tour.
- Write the description while the media is being edited.
Launch
- Publish with your best photo first and the full set of media.
- Share a just listed post and a short reel.
- Email your list and notify other agents.
Promote
- Post a drone clip or walkthrough on social media.
- Plan an open house and promote it a few days ahead.
- Refresh with a new post if there is a price change.
Follow up
- Send feedback to the seller after each showing.
- Share the results of the open house.
- Keep the media for your portfolio and future marketing.
We deliver photos and video the next day by noon, so you can launch quickly. See packages or book a shoot.
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