Guide · Video & social
15 Real Estate Reel Ideas for Agents
By Shannon Ortega, Full Frame Media
Most agents do not run out of time for video. They run out of ideas. Here are fifteen reels you can make again and again.
Listing reels
- A quick walkthrough of the best three features of a new listing.
- A just listed reel with the price, the town and one standout shot.
- A before-and-after reel after staging or decluttering.
- A drone reveal that opens on the lot and moves to the front door.
- A day-in-the-life of a showing, from setup to the final walkthrough.
Authority reels
- A one-minute market update for your town.
- Three things sellers should do before listing.
- Three mistakes first-time buyers make.
- A myth about the local market, and what is actually true.
- A short answer to the question clients ask you most.
Local and personal reels
- A favorite local coffee shop, park or restaurant.
- A neighborhood tour with your take on who it suits.
- Behind the scenes of your work week.
- A just sold reel with a thank you to your client.
- A short story about how you got into real estate.
Make it easier
Pick two or three of these and film them in one session. Our video packages include reels for your listings, and Signature Listing adds a signature reel with you on camera, plus scripting and direction. See packages or book a shoot.
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